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Direct Marketing
and Printing
Direct Marketing consists of direct connections with carefully
targeted individual customers to both obtain an immediate
response and cultivate lasting customer relationships.
This can take the form of a business card handed over
at a meeting, or a carefully targeted mail piece, or a
gift for your potential client.
Direct Marketing has significant advantages:
• High acceptance rates:
Statistics show that over 65%
of recipients of promotional fliers read
the information
immediately. Your mail piece can also be
sent to individuals
on lists that specifically ask for information
on your types
of product or service
• Direct and personalized: Your
mail/marketing piece can
be designed to target key decision-makers
directly and
addresses them personally.
A Looking Glass designs and prints, to your specifications:
• Business cards
• Information leaflets
• Flyers
• Mailers
• E-messages
• Promotional merchandise
For Direct Mail purposes, we source the most up-to-date
lists and databases through list brokers and other service
providers. We will then effectively manage the distribution
costs and your database to ensure a successful Direct
Marketing campaign.
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